Adding a public web forum to a website is one of the best ways to easily acquire lots of targeted niche traffic. If you don’t have a decent amount of traffic (150+ visits/day) or a good sized list of emails (150+) don’t bother starting a forum. Nothing looks worse than an inactive forum. It is best to have around 500 leads and a $400 budget to start a forum. If you don’t have the traffic, or you can’t afford to buy the traffic required to start a web form, don’t spend the time setting one up.
What Forum Software Should I Use?
It is important to choose a software that will allow your forum community to grow. I have the most experience with Invision Power Board and I recommend using it in almost all situations.
If you can spare a few bucks, buy Invision Power Board(IPB) or vBulletin. They are both excellent web forum programs and in the end they will be worth the investment. Invision Power Board is more complicated to use, but it is full featured and more end user friendly. vBulletin is cheaper and easier to administer but offers less usability. Both vBulletin and IPB have excellent documentation and support.
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