Leading email marketing service provider offers free online seminar on how to use dynamic content to create email campaigns.

Lititz, PA January 11, 2008 — Listrak, a leading email marketing solution provider based near Lancaster, PA, announced that it is hosting a free online seminar entitled “Dynamic Content in Action” on January 16, 2008, at 1:00 pm EST. This exciting webinar, which is a follow up to Listrak’s dynamic content case study “Dynamic Content in Action: DiscountBeautyCenter.com Case Study,” is hosted by Listrak’s relevancy experts Ross Kramer, CEO, Matt Elliott, Director of Client Services, and Brent Shroyer, Director of Product Development.

Participants will be taken step by step through the dynamic content process of an actual email campaign - including capturing the right information during the acquisition phase, profiling and segmenting the lists, developing content blocks, creating the emails, and tracking the right metrics and clickstream data for increased profiling capabilities.

Anyone who is looking to capture additional market share in 2008 should participate in this webinar as dynamic content will help email marketers target subscribers and deliver the right information to them with each and every email communication. And, with the right tools, implementing dynamic content campaigns is easier than you might think.

Registration is free and is open to the public at www1.gotomeeting.com/register/866243252.
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BidVertiser (www.bidvertiser.com), a site-targeted pay per click advertising network, has now entered the RSS market by offering web publishers a new way to monetize their RSS/ATOM feeds - BidVertiser Ads for Feeds.

Haifa, Israel January 10, 2008 — BidVertiser, a site-targeted pay per click advertising network, has now entered the RSS market by offering web publishers a new way to monetize their RSS/ATOM feeds - BidVertiser Ads for Feeds. The huge growth of RSS feeds, empowered by the growth of blogging, created the demand for new ways to monetize RSS feeds. Hundreds if not thousands of debates through the blogsphere confronted those supporting full feeds with those supporting partial feeds, and it always ends in the question how can one monetize his feeds.

By using BidVertiser Ads for Feeds, web publishers are now able to display site-targeted ads in their feeds and get paid on a pay-per-click basis, using the same powerful ad serving technology that is being used by tens of thousands of publishers to monetize their web pages. As an added benefit, participating publishers get access to BidVertiser’s multiple-subscription Feed Widgets that will help them publicize their new feed. All Feed Widget are designed for quick and easy integration with all of the popular blog platforms.
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Global Manufacturer of Precision Engineered Pumps, Meters, and Fluid Control Systems Will Use BuyDesign to Streamline Product Selection, Configuration and Quoting

Columbus, Ohio January 10, 2008 — TDCI, Inc. (TDCI), a leading enterprise software solution provider, announced today that the Fluid & Metering Technologies (FMT) business segment of IDEX Corporation (NYSE: IEX), has selected TDCI’s BuyDesign Guided Selling and Configuration software to provide sales channels with streamlined product selection, configuration, and quoting capabilities. IDEX FMT is a global manufacturer of precision engineered pumps, meters, and fluid control systems. The first IDEX FMT business unit to deploy the system will be Pulsafeeder, a manufacturer of precision metering pumps, transfer pumps, and controllers.

BuyDesign is a comprehensive guided selling and configuration solution developed to streamline the sales process for customized products. BuyDesign helps companies that manufacture products with a wide range of features, options, and dimensions increase sales by becoming ‘easy to do business with’ while at the same time helping them improve profitability by reducing order processing time, cost, and errors.

“Our goal is to make it easy for our distributors and reps to determine, specify, and price the optimal solution for the end customer,” says Nick Valente, Pulsafeeder Vice President of Business Development. “BuyDesign’s web-based configurator engine and quoting solution give us a good framework for doing that.”
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SMBs seek reliable email delivery and prospect management, propelling AWeber Communications to record growth.

Newtown, PA January 10, 2008 — AWeber Communications, a leading provider of permission-based email marketing solutions, announced today that it had surpassed 30,000 active customers, making it one of the largest such email service providers worldwide.

As more small and medium-sized businesses are turning to email to build lasting customer relationships, AWeber’s focus on customer support has helped the company attract and retain customers at a continuously increasing rate.

“Integral to our strong growth has been our USA-based Customer Solutions Team,” said AWeber founder and CEO Tom Kulzer. “Over 9 years of experience working with the small business community has shown us that by focusing on each individual customer’s success, we ultimately ensure our own success.”
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