A new affiliate marketing program of the leading lighting retailer was launched.

Dallas, Texas January 23, 2008 — A new affiliate marketing program of the leading lighting retailer, LightingCatalog.com, was launched with Performics, which are performance marketing solutions from DoubleClick. eImprovement.com, LLC, is the parent of its network store, LightingCatalog.com, and of other specialty home fixture sites, such as the award-winning eFaucets.com.

LightingCatalog.com is a swiftly rising e-commerce organization that specializes in providing consumers and professionals indoor and outdoor lighting fixtures, lamps, and chandeliers from top brands. Some of these include Murray Feiss, Quoizel, Sea Gull Lighting, ELK, and Thomas Lighting. LightingCatalog’s rapid growth, superior shopping experience, real-time inventory, and their industry-leading customer service team are some of the reasons that they have been well received by the home improvement community, as well as home improvement manufacturers.

“Our eFaucets.com affiliate program has been number one in the Kitchen and Bath category the past 3 months with strong conversions, a $449 average order value, and the strongest EPC,” said Michael Fox, COO at eImprovement.com. “With the improved platform on LightingCatalog and multiple payment solutions, we are betting that LightingCatalog.com will perform just as well or better than our eFaucets.com program.”LightingCatalog.com joined the Performics (www.performics.com) affiliate network. Performics is a leading provider of affiliate marketing technology and is highly respected in the industry.

eImprovement selected Durk Price and eAccountableOPM to manage and grow the LightingCatalog.com affiliate program. “eAccountableOPM took over our eFaucets affiliate program and has greatly increased our super affiliate list and most importantly sales, all in a relatively short period of time. It was only natural to choose them to launch the new LightingCatalog.com program with Performics,” said Mr. Fox.

Mr. Price replied: “It all about the brand names. With eFaucets as well as LightingCatalog.com, eImprovement understands that quality brands leads to quality program performance.”

Affiliate Program Details

• Payout: 7% of sale
• Average Sale is over $300
• Cookie Duration 45 Days
• Coupons Available
• Free Shipping Coupon Available

Sign up today at Performics to be a LightingCatalog.com Affiliate go to: (adding link later)

About LightingCatalog.com
Headquartered in Racine, WI, LightingCatalog.com is part of the eImprovement.com, LLC network of stores. eImprovement.com is the parent company of a network of e-commerce stores for specialty home improvement products such as the award-winning eFaucets.com. eImprovement carries top name brands such as Thomas Lighting, Sea Gull, Murray Feiss, Quoizel, Hinkley, Minka, Emerson Fans, Delta Faucets, Moen, Grohe, Price Pfister, and Danze. The company prides itself on low prices, a vast product offering, quick shipping, and exceptional customer service. To learn more about LightingCatalog, visit www.LightingCatalog.com.

About eAccountableOPM
eAccountableOPM (www.eaccountableOPM.com) has been operating in the affiliate marketing arena for over 9 years managing a growing affiliate programs using technologies from BeFree, Commission Junction, LinkShare, Doubleclick Performics, ShareASale, AvantLink and others as required. Led by Durk Price, with over 13 years of hands-on full-time experience in Internet design, programming and marketing, Mr. Price has a wide range of experience in affiliate program management, both as an advertiser and as an Outsourced Affiliate Program Manager. Besides the corporate site, eAccountableOPM maintains two affiliate blogs: AffGoo, Sticking Affiliates and Merchants Together (www.affgoo.com) and Affiliate News Review, for Affiliate News Information and Pres Releases (www.affiliatenewsreview.com).

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