Skyline of Richmond, Virginia
5. September 2008

Gomez testet Webseiten im Internet Explorer 8 und Google Chrome

gomez

gomez

Mit Reality View XF können Entwickler sicherstellen, dass Webanwendungen in den neuesten Browsern optimal funktionieren


Lexington, USA / Hamburg, 5. September 2008 — Gomez, Inc., führender Anbieter von Web Experience Management-Diensten, gibt die Verfügbarkeit von Browser-übergreifenden Performance-Tests für Google Chrome und Microsoft Internet Explorer (IE) 8 Beta 2 bekannt.

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9. März 2008

SherWeb’s Hosted Exchange Will Fully Support Wireless Synchronization With the iPhone 2.0

SherWeb HostingSherWeb, a leading hosting provider of Microsoft Exchange Server, proudly announces its ability to fully support the iPhone 2.0 wireless synchronization with its Hosted Microsoft Exchange Service.

Montreal, Canada – March 9, 2008 — SherWeb, a leading hosting provider of Microsoft Exchange Server and BlackBerry Enterprise Server, proudly announces it will support the iPhone 2.0 wireless synchronization with its Hosted Microsoft Exchange ActiveSync Service. The iPhone synchronization service allows small, medium and large companies to wirelessly synchronize their devices to their Microsoft Exchange messaging system in real time, wherever they are.

In today’s business world, full mobile wireless synchronization of emails, contacts and calendar is a must! With Microsoft Exchange being the number one business class email solution on the market, phone makers have no choice but to allow their devices to sync with the most popular collaborative software. The iPhone, popular with the general consumer’s market, has now increased its appeal to the business community. Read more…




28. Januar 2008

Microsoft Online Marketing Certification Awarded to Engine Ready

Leading search marketing software firm Engine Ready, Inc., announced receipt of an industry coveted award recognizing their leadership in managing paid search accounts.

San Diego, CA January 28, 2008 — Leading search marketing software firm Engine Ready, Inc., announced the receipt of an industry coveted award recognizing their leadership in managing paid search accounts. Microsoft awarded Engine Ready with the exclusive “adExcellence” certificate signifying that Engine Ready has attained expert status in managing paid search accounts.

“We are very excited that Engine Ready has been granted the adExcellence Certification, in return for our contributions of testing, documenting, and providing feedback to Microsoft regarding their AdCenter technology,” reports Engine Ready’s Senior Search Marketing Manager Mike Poserina.

Designed especially for Microsoft’s advertisers, the adExcellence program is Microsoft’s official accreditation program that gives advertisers the opportunity to become a Microsoft adCenter expert.

The latest credential is added to Engine Ready’s “AdWords Qualified Company” certificate from Google and Yahoo’s “Search Marketing Ambassador” designation. These Internet marketing certifications compliment the firm’s strong knowledge in strategic search marketing and web analytics.

Even in a relatively new marketplace like Internet Marketing, old-fashion business rules still have their place. “Our backgrounds are rooted in web analytics”, comments Jamie Smith, CEO. “We have a strong affinity for numbers, and base all of our decision-making on in-depth analysis. It’s the combination of our depth of experience in search marketing and web analytics that makes us uniquely qualified to meet our client’s needs.”
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24. Januar 2008

Online Marketing, the ‘Ifficient’ Way Entrepreneur Helps Companies Optimize Their Online Marketing

Sean McCormick started his business this past September, but is already looking ahead five years when he hopes its revenues top $25 million. Then he’ll sell it and start a new business – although he doesn’t know what that one will be quite yet. “Six years from now I’ll have another idea,” he said. “There’s so much developing in the interactive space every day that the next thing isn’t close to being created yet.”

Norwalk, CT January 24, 2008 — Sean McCormick started his business this past September, but is already looking ahead five years when he hopes its revenues top $25 million. Then he’ll sell it and start a new business – although he doesn’t know what that one will be quite yet. “Six years from now I’ll have another idea,” he said. “There’s so much developing in the interactive space every day that the next thing isn’t close to being created yet.”

Right now, mobile marketing – sending text messages to cell phones – “is kind of a buzz word when it comes to a marketing strategy,” he said. “I think that in the next five years it won’t be just a buzz word, but will be a mature industry. And it might be the next thing for me to get into after this business.”

His idea for his current business came last summer when “I started reading articles and saw that a lot of companies being purchased by Google, Microsoft and Yahoo were performance-based marketing companies,” he said. “I saw a large rift in the marketplace for mid-level companies – companies from $5 million to $30 million in sales. The companies Microsoft and Google bought were only servicing the Fortune 500 companies, which left a huge rift in the marketplace for small- and medium-sized businesses to engage in online performance marketing.”

That’s where he’s focusing his 4-month-old business that, he said, achieved profitability at the end of December, just three months after he started. “My goal was to break even within the first year and have 10 employees to service our clients, but I’ll have 15 to 20 employees by then,” he said. “My goal was to have revenues around $2.5 million the first year, but we’re on pace to surpass that – it’s hard to say by how much right now.”

The 26-year-old McCormick calls his company Ifficient because, he said, he’s ensuring his clients’ Internet advertising budgets work in the interactive space (the “I”) efficiently. “Companies are buying banner advertising without optimizing their marketing campaign to ensure the highest click-through rate,” he said. “Everything we do has a performance initiative behind it, and if our clients aren’t happy with the results, they’re able to cancel the campaign at any moment.”
So far, none of McCormick’s 35 clients have canceled their Internet marketing campaigns, he said. Those clients range from online universities to consumer package goods to clothing retailers. “We’re helping them increase their prospect database by putting targeted campaigns on Web sites that allow a user to request more information about a product.”

To do that, McCormick has merged online marketing with some spiffy technology that he said does two things. “The first is that it monetizes Web sites, which means Web sites can earn additional income by partnering with us to integrate our ad serving into their Web page,” he said. “The second thing is that the technology validates the user that signs up for one of our advertising offers. It checks the e-mail address to make sure it’s valid, matches up with the USPS database to ensure the address is valid, and validates the telephone number to make sure it’s a real number.”

Competitors “are doing this, but not the extent that we are,” he said. “We have a bunch of different databases that we subscribe to that allows us to check e-mail addresses, addresses and phone numbers.”

Lifestyle business
McCormick grew up in Wilton, working in his parent’s small chain of pet stores in New Canaan, Darien and Stamford “doing anything from cleaning fish tanks to closing the books at the end of the day to managing a staff of seven employees in the Darien store.” What the experience taught him was that “I didn’t want to be in retail,” he said. “It’s really hard to build a franchise when you’re competing with large department stores. I would prefer to build something that’s unique and really provides a service to clients.”

He got a taste of that while he was attending the University of Rhode Island and started two small summer businesses with friends. “One was an odd-jobs company here in Fairfield County, raking leaves, making dump runs, doing cleaning-up projects.” The business was called The 25th Hour, “that last hour you wish you had in the day to get everything done.”
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16. Januar 2008

JumpFly is Named the Best PPC Company in the Country

January 2008 List from TopSEOs Features JumpFly as the Best PPC Company.

Algonquin, IL January 16, 2008 — The January 2008 List of Top PPC Management Companies features JumpFly as the #1 PPC Company in the United States. “JumpFly is a proven vendor,” said Jeev Trika, President of TopSEOs. “We have seen them in action first hand. They are by far the best.”

TopSEOs provide businesses a trusted resource to find the best companies in the PPC industry. Strict guidelines and constant due diligence contribute to TopSEOs’ reputation as the most reliable source for finding exceptional marketing vendors.
Over the past several years, many new PPC management companies have emerged as a result of PPC advertising’s explosive growth. Due to the large array of choices, and the challenge of finding proven and qualified professionals, businesses increasingly rely on the evaluations of trusted PPC review companies like TopSEOs.

TopSEOs evaluates each PPC company based on a rigorous selection process. Each Internet marketing firm is evaluated in terms of:

- Customer feedback
- Overall performance
- Competitive advantage
- Superior services and pricing
- Customer and technical support
- Response to client problems
- Innovations that set it apart from the competition
- Overall efficiency

“We are thrilled to be recognized as the best PPC Company in the country by a qualified 3rd party,” said Brad Garlin, JumpFly Managing Partner. “Our talented team works incredibly hard on behalf of our clients. I am very pleased to see them receive the recognition that they have earned.”

For additional information about JumpFly, please contact Brad Garlin or visit www.JumpFly.com. For more information about TopSEOs, please visit www.TopSEOs.com.

About JumpFly
JumpFly professionally develops, implements and manages Google AdWords, Yahoo! Search Marketing and Microsoft adCenter pay-per-click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while attaining the best possible results from their search engine marketing campaigns. JumpFly is a Google AdWords Qualified Company, Yahoo! Search Marketing Ambassador and Microsoft adExcellence Member.

About TopSEOs
TopSEOs.com was founded in 2002 by E-Ventures and provides a single source for researching Internet marketing vendors, as well as a place for Internet marketing and service providers to showcase their services. Monthly reviews highlight the best PPC Company.

Provided by gh consulting – gordian hense




15. Januar 2008

CMS Watch Finds Omniture and Google Analytics Over-Hyped

Myriad choices for Web Analytics remain, especially in Europe and UK

Silver Spring, Md January 15, 2008 — CMS Watch, a vendor-independent analyst firm that evaluates content technologies, today rejected the snowball of hype suggesting that Google Analytics and Omniture are the only remaining solid choices for Web Analytics. For mid-sized and larger enterprises in particular, and buyers in the UK and Europe, there are many established vendors who can provide advanced analytics functionality.

This analysis stems from the 2008 edition of the Web Analytics Report, released today by CMS Watch, which evaluates 15 major Web Analytics suppliers based on extensive vendor research, interviews with customers across a range of industry sectors, and hands-on testing of solutions.

“The web analytics marketplace has seen some instability and consolidation — such as ClickTracks and SageMetrics being acquired by larger entities, and Omniture’s imminent acquisition of Visual Sciences — and this has led some to believe that web analytics has become a two-party system,” said Phil Kemelor, lead analyst for the report. “But don’t believe the hype that Google Analytics and Omniture are your only choices, because that’s hardly the case.”

While Omniture is the largest pure-play web analytics firm and Google has brand cachet, CMS Watch research finds that enterprises can select from a broad selection of established vendors that work well in diverse scenarios and can scale as web site traffic grows. Moreover, Microsoft is planning to enter this space later in 2008. “Especially with Microsoft’s looming entrance, the Web Analytics marketplace is far from limited,” Kemelor added.
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25. September 2007

Comprehensive Online Web Forum Guide

Adding a public web forum to a website is one of the best ways to easily acquire lots of targeted niche traffic. If you don’t have a decent amount of traffic (150+ visits/day) or a good sized list of emails (150+) don’t bother starting a forum. Nothing looks worse than an inactive forum. It is best to have around 500 leads and a $400 budget to start a forum. If you don’t have the traffic, or you can’t afford to buy the traffic required to start a web form, don’t spend the time setting one up.

What Forum Software Should I Use?

It is important to choose a software that will allow your forum community to grow. I have the most experience with Invision Power Board and I recommend using it in almost all situations.

If you can spare a few bucks, buy Invision Power Board(IPB) or vBulletin. They are both excellent web forum programs and in the end they will be worth the investment. Invision Power Board is more complicated to use, but it is full featured and more end user friendly. vBulletin is cheaper and easier to administer but offers less usability. Both vBulletin and IPB have excellent documentation and support.

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11. Juli 2007

Free Mobile E-mail Service for Apple´s iPhones

Cortado offers free mobile e-mail service for Apple´s iPhone anywhere in the world.

Berlin July 11, 2007 — Cortado is offering all iPhone users around the world a free mobile e-mail service. Cortado Free allows users of this new cultural phenomenon to automatically receive their e-mails at any time in connection with the data flat rate from AT&T.

The Cortado Free package www.cortado.com/free includes a personal Cortado e-mail address with professional spam filter, virus protection, and 20 MB of storage space. If desired, existing e-mail addresses can still be used. Cortado also offers Mac users optional special e-mail software as well as synchronization with iCal and the address book.

More information about the Cortado Free account for iPhones, including installation instructions, can be found at www.cortado.com/iphone.
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18. Juni 2007

Objectware Inc Announces Expanded Search Engine Marketing Services

Objectware Inc, a web development company headquartered in Atlanta, GA with a regional branch in Washington DC / Virginia, has announced expanded Search Engine Marketing (SEM) services to supplement the firm’s organic Search Engine Optimization (SEO) programs.

June 18, 2007 — Objectware Inc (www.objectwareinc.com), a web development company headquartered in Atlanta, GA with a regional branch in Washington DC / Virginia, has announced expanded Search Engine Marketing (SEM) services to supplement the firm’s organic Search Engine Optimization (SEO) programs. This latest release includes new features that enhance business intelligence and trends analysis. The expanded program includes new reports to provide better competitive analysis and techniques for attaining efficiencies on pay-per-click services.
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18. Juni 2007

OpenOffice.org Announces Biggest Ever Annual Conference

OpenOffice.org has today released the Programme for its biggest ever annual Conference. The Conference – to be held in Barcelona, Spain between 19th.-21st. September – is the main event of the year for developers, proponents and users of OpenOffice.org software, the leading free software alternative to Microsoft Office.

Edinburgh, UK June 18, 2007 — The OpenOffice.org Community – responsible for the leading free software alternative to Microsoft Office – has published the draft Programme for its annual Conference. Following a big surge of interest, the Conference has been extended to three full days. Conference topics include technical presentations and workshops for developers, case histories from around the world, future product developments, how to get involved in the Community, and hints and tips for users. There is a special focus this year reflecting the growing interest in OpenOffice.org extensions and components – adding ‘plug in’ features to OpenOffice.org and using OpenOffice technology in other applications.
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