Since its launch in 2003, the annual “Thumbnail Media Planner” has filled a void in making key marketing and media information available, including ad media rates for all major national and local media, to those who need it fast. The updated 2008 edition of the “Thumbnail Media Planner” boasts more content, a pocket book size convenient for the pocket or purse, and can be ordered online in hard copy or download formats.

Detroit, MI January 21, 2008 — The new Thumbnail Media Planner has filled a void in the advertising and media planning business by synthesizing the most important marketing and media facts and costs into a great pocket sized reference.

We interviewed the publisher, Ron Geskey, CEO of 2020:Marketing Communications LLC, to gain his insights into this unique publication.

Q: What exactly is the Thumbnail Media Planner?

A: The Thumbnail Media Planner is a 104-page pocket sized marketing-media reference focused on thousands of the most important facts about market and media trends, media availabilities, media reach, the 2008 media market/cost outlook, 2008 media pricing forecasts. It also includes demographics and major media costs for each of the top 100 markets, non traditional media, and even a different analysis of media effectiveness. The Planner even includes reach and frequency tables and a glossary.

Q: For whom is the Planner published?

A: The Thumbnail Media Planner is published for anyone involved with planning or approving advertising and media campaigns — ad agencies, advertisers, media, consultants, entrepreneurs, students and professors. The Planner is especially helpful to agency presidents, account and media people (many of whom order copies for their staffs) in the largest as well as smaller agencies and design firms.

Q: How can the Planner help “a planner”?

A. There are many ways this Planner can help individuals and their companies improve quality, productivity, and client perceptions. One is that a Thumbnail Media Planner is a really great reference tool in meetings. When a client asks you, “How much would it cost to run this newspaper ad in the top 50 markets?” Or, “How many markets could we add?” now you can say, “Just a minute, Ill give you a rough estimate… “instead of ‘Let me get back to you…then having somebody spend hours answering a question that could have been eliminated in 30 seconds…’ It’s ideal for quick media research and estimating the cost of advertising media plans. Anyone needing fast access to media data and costs for network or spot television, magazines, radio, newspapers, the internet — or even many non traditional media– would find the Planner invaluable.
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Sales Grow 40 Percent at Online Stores, Inc. in 2007, Aided by Increased Productivity Using Stone Edge Order Manager Software

Annual sales grew from $13m in 2006 to over $18m in 2007. By using Stone Edge, Online Stores has become more efficient in processing and managing orders. The company now ships over 2,000 orders per day at peak times.

New Stanton, PA (PRWEB) January 18, 2008 — Online Stores, Inc. announced today that since implementing the Stone Edge Order Manager for order processing and purchase orders in 2006, its annual sales increased from $13 million to over $18 million in 2007. This $5 million jump can be partially attributed to the increased employee productivity the Stone Edge software has enabled.

Online Stores began using Stone Edge as a means of inventory control in 2004, and by 2006 the accounting and wholesale departments were using Stone Edge for order processing and purchase orders. It became necessary to implement Stone Edge in the customer service department in 2007 when the company’s Yahoo websites went down unexpectedly and orders couldn’t be placed online. By using Stone Edge, Online Stores was able to save hundreds of orders that would have otherwise been lost.

Since Stone Edge is customizable, and all company data is stored in a central location, Online Stores is able to create customized reports to find sales figures, inventory levels, backorder lists and hundreds of other reports. “We have the Stone Edge software fully integrated with all of our other systems, including our multiple web sites, our shipping system, and our accounting system,” said Randy Henderson, IS Manager at Online Stores. “It tracks our inventory, purchase orders, invoices and shipments to customers, and helps us manage all aspects of our business.”

Because Stone Edge reports and data are available at the click of a mouse, Online Stores’ employees have become more productive, shipment times have become faster and out of stock and backordered items have been significantly reduced. With faster shipping times and fewer backorders, customer satisfaction has increased, and returning customers now account for over 50% of sales. Online Stores plans to continue to use Stone Edge Order Manager as the core of its IT systems. “The software was very affordable and has paid for itself many times over,” said Henderson. “Stone Edge helped us grow from a home based business to a top 500 online retailer.”
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Cortado offers free mobile e-mail service for Apple´s iPhone anywhere in the world.

Berlin July 11, 2007 — Cortado is offering all iPhone users around the world a free mobile e-mail service. Cortado Free allows users of this new cultural phenomenon to automatically receive their e-mails at any time in connection with the data flat rate from AT&T.

The Cortado Free package www.cortado.com/free includes a personal Cortado e-mail address with professional spam filter, virus protection, and 20 MB of storage space. If desired, existing e-mail addresses can still be used. Cortado also offers Mac users optional special e-mail software as well as synchronization with iCal and the address book.

More information about the Cortado Free account for iPhones, including installation instructions, can be found at www.cortado.com/iphone.
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OpenOffice.org has today released the Programme for its biggest ever annual Conference. The Conference – to be held in Barcelona, Spain between 19th.-21st. September – is the main event of the year for developers, proponents and users of OpenOffice.org software, the leading free software alternative to Microsoft Office.

Edinburgh, UK June 18, 2007 — The OpenOffice.org Community – responsible for the leading free software alternative to Microsoft Office – has published the draft Programme for its annual Conference. Following a big surge of interest, the Conference has been extended to three full days. Conference topics include technical presentations and workshops for developers, case histories from around the world, future product developments, how to get involved in the Community, and hints and tips for users. There is a special focus this year reflecting the growing interest in OpenOffice.org extensions and components – adding ‘plug in’ features to OpenOffice.org and using OpenOffice technology in other applications.
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