Online Workshops to be taught by top SEO/SEM consultants, authors and recognized leaders.

Scotts Valley, CA April 16, 2008 — Internet marketing training provider Market Motive has teamed with Search Engine Strategies to provide online classes for training in search marketing, web analytics, and web conversion techniques.

The workshops are live and interactive, delivered via video screen sharing and live telephone conference. Limited class sizes ensure attendees have time to ask for clarification or deeper explanations. Tuition for each class is $395 and registration opens today at www.marketmotive.com/online-workshops

“Search Engine Strategies has always delivered first-rate conferences and workshops,” said Market Motive CEO Michael Stebbins, “Market Motive leads in online instruction, with many of the same speakers, so this combination brings high quality training to a larger audience.”

Internet marketing expert Andy Beal recently reviewed Market Motive online training. “Market Motive’s media-consulting combination is effective and teaches online marketing in a way that works for the beginner or the experienced practitioner,” said Beal, “I’m impressed, and the guys behind this are the best in the business.”

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Now in its second year the UK Search Engine Marketing Report is produced by E-consultancy in association with Search Engine Marketing agency Neutralize.

Cornwall, UK April 18, 2008 — The survey which forms the basis of the report was completed earlier in the year by over 1000 respondents from both agencies and companies with first-hand experience of search engine marketing.

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ArteWorks SEO announces the addition of search engine optimization tools available for free at www.arteworks.biz/tools.

Austin, Texas March 20, 2008. ArteWorks SEO announced today the addition of search engine optimization tools available for free at www.arteworks.biz/tools. These tools can be used to check: Google Page Rank, Alexa Page Rank, Google Link Popularity, Yahoo Link Popularity, MSN Link Popularity, Title Tag, Meta Keywords and Meta Description Tags.

Google PageRank is Google’s method of putting a numeric value on the importance of a page on the web based on the links to that page. The assumption being the more links coming into a page the more important that page must be. Google takes into account the importance of the page linking to the web page being measured and screens out link farms. A web site with a high Google Page Rank is considered a much better link to acquire than one with a low Google Page Rank. Read more…

clickTRUE, the Pay Per Performance online advertising services division of Hardware Zone Pte Ltd, a wholly-owned subsidiary of SPH Magazines Pte Ltd (“SPH Magazines”) is now Advertlets Sdn Bhd (“Advertlets”) sole agency in Singapore promoting and selling ads on its blog network which is hailed as the leading blog network in the Asia region.

Singapore – March 8, 2008 – clickTRUE, the Pay Per Performance online advertising services division of Hardware Zone Pte Ltd, a wholly-owned subsidiary of SPH Magazines Pte Ltd (“SPH Magazines”) is now Advertlets Sdn Bhd (“Advertlets”) sole agency in Singapore promoting and selling ads on its blog network which is hailed as the leading blog network in the Asia region. Read more…

Website Magazine in it’s Feb 2008 issue has an article “Geo targeting countries for SEO”. The article is written by eBrandz CEO, Milind Mody. The article familiarizes readers to the basic logic used by search engines in associating a domain name with a country. The article also has some useful tips on how to rank websites in multiple geographies.

New York, NY February 21, 2008 — Feb 2008 issues of Website Magazine has an interesting article “Geo Targeting Countries For SEO”. This article is written by Milind Mody , CEO of Search Engine Optimization company eBrandz. The article describes basic logic used by search engines to associate a domain name with a country. It also has few tips for readers to rank highly in a particular country/ region. Read more…

Internet marketing specialist Brandon Cornett has recently completed a new book that teaches small business owners how to use the Internet as an “equalizer” to level the playing field with larger competitors.

Austin, TX February 21, 2008 — Internet marketer Brandon Cornett would like to share with you the knowledge he wishes he had ten years ago. In fact, he has gathered all of the lessons learned from his Internet marketing experiences over the years and put them into an e-book that you can read online or download for free. Read more…

Search engine optimization provider BackboneITGroup.com respond to advice given to small businesses in American Express’s OPEN book guide. The validity of an article advising AMEX business customers to avoid professional SEO services is called into question.

Lancaster, UK February 20, 2008 — BackboneITGroup.com today criticized advice handed out to small businesses by American Express in a recent edition of their OPEN book customer publication.

The controversial advice comes from an article in the current edition of AMEX’s ‘A Practical Guide for Business Growth’ which cautions its readers against seeking professional search engine optimization help for their websites, advising them not to “waste money on so-called Search Engine Optimization (SEO) specialists” Read more…

“Not knowing the proper way to get quality traffic to your web site can be a major problem for the newer of even a seasoned veteran marketer. Now with this easy and inexpensive search engine submission service the guess work is gone and you even get a personal company rep working along with you.”

January 24, 2008 – Seasoned Affiliate Marketers weigh in: Affiliate Marketers find it difficult to get listed on major search engines; little to no SEO knowledge and technical experience reinforces the reason thousands of dollars are spent daily on keywords, resulting in miniscule affiliate net incomes.

Spin Success is a search engine submission service dedicated to helping affiliate marketers tap into search engine traffic. A special promotion is available right now that allows you to test their service for only $9.95 for your first month!

Spin Success not only submits affiliate web sites to the major search engines, but also includes submissions to over 100,000 small to mid-size search engines. Even a minimum amount of traffic from each search engine would dramatically increase the number of visitors to most affiliate sites. At a fraction of the cost of a keyword campaign, an affiliate marketer can start to see an increase in web site traffic in as little as three days after submitting their domain name.

Affiliate Marketers can also participate in the Spin Success affiliate program, allowing them to share this valuable service with their team members. The bottom-line… More traffic equals more referrals, equals more sales, equals more money!
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Todd Miechiels offers clients efficient way to capture and nurture leads through Internet marketing automation

Atlanta, GA January 29, 2008 — Atlanta-based Internet marketing consultant Todd Miechiels now provides marketing automation solutions to B2B companies through Pardot, an industry-leading provider of on-demand marketing automation solutions. Miechiels’ marketing automation services include strategy, implementation, and ongoing counseling and management.

“For years I’ve been wishing my clients had more efficient and accountable ways to handle the leads our programs generate for them,” explains Todd. “Pardot provides a cost-effective solution that marketing and sales can put to use from the moment they sign on. Since offering this service, it has really changed the way my clients and I think about Internet marketing. It puts much more emphasis on how leads are handled and it makes everyone’s jobs more rewarding as we’re better able to track new leads, all the way through to closed sales.”

One of the most common complaints and challenges among B2B companies is that marketing leads often find their way into an abyss once the marketing team hands them off to the sales team. According to Miechiels, about 78% of B2B leads are mishandled and not followed up on a timely basis. Even worse, close to 90% of those leads end up buying from a competitor within six months. By implementing an automated marketing solution, such as Pardot, sales teams can become more proactive in lead management, minimize dropped leads and maximize their close rates.

Through Pardot’s Prospect Insight tool, sales and marketing teams can score, grade, route, and automatically follow up with new and old leads. The on-demand web marketing automation suite maximizes efficiency for companies with multi-touch sales cycles by showing sales teams exactly where to spend their time and automatically nurturing existing leads. Companies can track all prospect interaction, score prospects based on parameters, prioritize sales reps’ time, send automated drip emails to prospects according to rules, and automatically notify sales reps of online prospect activity.

Since becoming a certified consulting partner with Pardot, Miechiels has brought the solution to several existing and new clients. He is making it a major part of a holistic approach to online lead generation in 2008.
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One of the leading online marketplaces for the advertising industry has been rebuilt and boasts a series of new services and relevant functionality. Myadbase launched its services to the global advertising industry around two years ago and now features over 500 UK and Ireland based sellers of advertising space across media formats including magazines, online, newspapers, TV, radio and outdoor.

Cambridge, UK January 24, 2008 — One of the leading online marketplaces for the advertising industry has been rebuilt and boasts a series of new services and relevant functionality. Myadbase launched its services to the global advertising industry around two years ago and now features over 500 UK and Ireland based sellers of advertising space across media formats including magazines, online, newspapers, TV, radio and outdoor.

The revamped Myadbase.com improvements include the launch of a ‘shop window’ profile page service, where advertising agencies can shout about their expertise and upload examples of creative designs from recent advertising campaigns.

Sellers of advertising space can add their own colour profile pages as well as actually placing ads for sale. A similar format of uploading information is available to advertising agencies and both services come with a range of complimentary tools when publishers and agencies sign in to their own management suite area.

Buyers from around the world can then view relevant offerings from UK and Ireland based companies and get in touch with them directly. All agencies and sellers of advertising will also get a report at the beginning of each month which shows interest levels from potential customers.

An enhanced service is free to all publishers and agencies for a period of three months from the date they register. The enhanced service includes an image, description, media pack and live links for media sellers and a similar package with the addition of creative design uploads for advertising agencies. When the trial period approaches expiration the agencies and publishers will have the option of continuing with the enhanced service for a fee to cover a full 12 months. Alternatively, they can downgrade to a basic service which still gives them a presence on the site, but does not include the ‘bells and whistles’ associated with the enhanced service.
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