One of the leading online marketplaces for the advertising industry has been rebuilt and boasts a series of new services and relevant functionality. Myadbase launched its services to the global advertising industry around two years ago and now features over 500 UK and Ireland based sellers of advertising space across media formats including magazines, online, newspapers, TV, radio and outdoor.
Cambridge, UK January 24, 2008 — One of the leading online marketplaces for the advertising industry has been rebuilt and boasts a series of new services and relevant functionality. Myadbase launched its services to the global advertising industry around two years ago and now features over 500 UK and Ireland based sellers of advertising space across media formats including magazines, online, newspapers, TV, radio and outdoor.
The revamped Myadbase.com improvements include the launch of a ’shop window’ profile page service, where advertising agencies can shout about their expertise and upload examples of creative designs from recent advertising campaigns.
Sellers of advertising space can add their own colour profile pages as well as actually placing ads for sale. A similar format of uploading information is available to advertising agencies and both services come with a range of complimentary tools when publishers and agencies sign in to their own management suite area.
Buyers from around the world can then view relevant offerings from UK and Ireland based companies and get in touch with them directly. All agencies and sellers of advertising will also get a report at the beginning of each month which shows interest levels from potential customers.
An enhanced service is free to all publishers and agencies for a period of three months from the date they register. The enhanced service includes an image, description, media pack and live links for media sellers and a similar package with the addition of creative design uploads for advertising agencies. When the trial period approaches expiration the agencies and publishers will have the option of continuing with the enhanced service for a fee to cover a full 12 months. Alternatively, they can downgrade to a basic service which still gives them a presence on the site, but does not include the ‘bells and whistles’ associated with the enhanced service.
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