Leading email marketing service provider offers free online seminar on how to use dynamic content to create email campaigns.

Lititz, PA January 11, 2008 — Listrak, a leading email marketing solution provider based near Lancaster, PA, announced that it is hosting a free online seminar entitled “Dynamic Content in Action” on January 16, 2008, at 1:00 pm EST. This exciting webinar, which is a follow up to Listrak’s dynamic content case study “Dynamic Content in Action: DiscountBeautyCenter.com Case Study,” is hosted by Listrak’s relevancy experts Ross Kramer, CEO, Matt Elliott, Director of Client Services, and Brent Shroyer, Director of Product Development.

Participants will be taken step by step through the dynamic content process of an actual email campaign - including capturing the right information during the acquisition phase, profiling and segmenting the lists, developing content blocks, creating the emails, and tracking the right metrics and clickstream data for increased profiling capabilities.

Anyone who is looking to capture additional market share in 2008 should participate in this webinar as dynamic content will help email marketers target subscribers and deliver the right information to them with each and every email communication. And, with the right tools, implementing dynamic content campaigns is easier than you might think.

Registration is free and is open to the public at www1.gotomeeting.com/register/866243252.
(more…)

Stumble it!

Author Franck Silvestre is proud to announce the launch of a new book, “SEO Seduction Secrets: Discover How to Get Top Ten Search Engine Rankings for Your Website.”

August 1, 2007 — The body guard marketer Franck Silvestre releases his search engine optimization training guide, a step by step method to get top ten search engine ranking for your website on Google, Yahoo, MSN and others.

In February 2006, Franck, an ex-body guard, started Internet marketing and heard about search engine optimization (SEO). Today, he is able to easily get high search engine rankings for many competitive keywords. (more…)

Stumble it!

PromotionWorld features the company as a top search engine optimization firm for 18 consecutive months.

Atlanta, GA August 1, 2007 — Medium Blue Search Engine Marketing (www.mediumblue.com), an award-winning Atlanta search engine optimization company, has been named the number one search engine optimization (SEO) firm in the world by PromotionWorld this month in their independent study. This marks the fifth time this long-trusted online resource has chosen Medium Blue for this prestigious honor. (more…)

Stumble it!

In part one of the SEO miniseries “Rich Website, Poor Website,” we asked “in today’s Internet battlefield, which site is destined to prevail?” We predicted that the web page optimization applied to the “rich” website WITHseo.com would cause it to outperform the “poor” website WITHOUTseo.com that was simply launched and ignored. But, what the heck does “outperform” mean? In this topic “Tracking Website Performance”, we will discuss the use of “performance metrics” or “key performance indicators” to track the effectiveness of a website strategy.

Denver, CO July 9, 2007 — Denver Internet marketing and website development firm EBIZ Machine today released Part 2 to its search engine optimization case study entitled “Rich Website, Poor Website” described at www.WITHseo.com. In this study, sibling websites www.WITHseo.com and www.WITHOUTseo.com are pitted against each other in an online Internet marketing battle similar to the way in which the Jordache brothers competed against each other for love and success in the hit mid-70s TV miniseries “Rich Man, Poor Man.”     Popular website usability and SEO techniques were applied to the ‘Rich Website’, WITHseo.com, but the ‘Poor Website’, WITHOUTseo.com, was simply developed, deployed and ignored. The plan is to track and publish the results over time in order to share the lessons learned from the case study with EBIZ Machine customers and the online community.
(more…)

Stumble it!

Alexa is a very powerful accessory, used to rank website traffic. The relationship between how Alexa tax your website and how pleasing your website is, once, isn�t as obvious as it might hint. You need to view your website�s ranking, links, traffic, and many other factors. Smart of these factors are hidden and known alone to the most experienced Alexa users.

Do other websites conjoin to yours? If you want Alexa�s attention attendant you should make sure that they do. Don�t worry: ordinarily, all you need to do is ask, as long as you offer a link to their site in return. Remember that your links need to be relevant to your site � don�t take joins from an unrelated site, as they won�t be counted. However, if the links are on sites ipso facto don�t get much traffic, sequent Alexa intention never hear about them.

The actually of the event is that relevant links are helpful to your visitors. Search engines hanker to know if a site is worth going to. If it is, they are happy to index it in a higher spot. This is a broad rule of skip through (more…)

Stumble it!